
What price is online privacy today?
Facebook recently announced that it would be paying consumers to track their online behaviour. The new app, known as Study, will be available from Google’s Play store. Read more
Jul 2, 2019 | News
Facebook recently announced that it would be paying consumers to track their online behaviour. The new app, known as Study, will be available from Google’s Play store. Read more
Our integrated GDPR platform protects your customers interest and provides all the necessary controls to ensure you can efficiently manage the demands the regulatory change has put on your organisation.
Whether you need a full scale preference centre, an efficient way to manage your subject access requests, ability to quickly delete customer data across your business, permission traceability or a simple hosted unsubscribe page, our platform is simple to configure, platform independent and ready to deploy protecting your customers and keeping you compliant.
Our Customer Data Platform is flexible, scalable, and secure. Built around your business, our platform provides an open API to allow seamless integration throughout your organisation. Need to connect our customer data platform to external systems? No problem! We make that really easy via pre-built connectors available to key partners and third parties, or via our dynamic API platform that can spin up integrations in a flash.
Cloud hosted, our platform provides the security you’d expect and has the demand driven scalability of a modern martech business to handle any big data demands.
Size however doesn’t matter – we’re not just into big data. We handle customers of all shapes and sizes, we make our life easy and yours with our Customer Data Platform that has a strong heritage in solid data management – a prerequisite for anyone now looking for an integrated GDPR compliant solution.
We’ll begin by undertaking an audit to validate all data touch points, identify gaps, opportunities and the appropriate strategy to adopt in order achieve your desired outcomes.
We’ll use the latest analytical techniques such as AI for interaction management and machine learning for deep understanding that will help you unlock the hidden customer insight within your data. This will enable you to make the most of the opportunities big data affords. We custom-build solutions for you including persona-based segmentations and predictive response models, specifically focused on driving increased commercial return, using our applied skills and experience.
Identifying the habits of your customers and using all this insight will ensure we are able to build the solution for you that focuses on keeping your existing customers and attracting more.
We will help you understand how some of the innovations in emerging technologies can benefit your business. As a modern, forward thinking team we help businesses get to grips with where you could unleash the benefit of modern distributed platforms such as blockchain, hashgraph and more.
Our team have been behind some of the most advanced strategies and platforms in this space and can offer something pretty unique to your business.
You could benefit from block encryption in your Customer Data Platform combining the on-chain and off-chain world to deliver some of the most advanced and secure platforms on the market, applying the technology to loyalty, to compliance and even to the trading of goods and services.
Let’s be honest – it’s too early to predict how these technologies will change our industry but one thing we can say is it will certainly deliver some interesting and exciting projects along the way.
Stay in control of your business with specifically designed dashboards for you and your team.
A well designed dashboard raises awareness of business performance by turning every user into a data-literate employee, whilst also enabling business alignment by providing a common language for different departments.
Using the most advanced data visualisation software we will visualise your customers through static or real-time insight that are easy to deploy on any device across the organisation. Our dashboarding capabilities are designed to help you stay in control of the business, pulling data from any system to ultimately present you and your team with the information necessary to make those key decisions critical to driving your business forward.
You looking to deliver personalised experiences to each of your customers? Well, it’s now time to bring your Customer Data Platform to life and empower your marketing team to unlock the benefits of truly modern customer engagement.
As consumers flit from one channel to another, retaining loyalty is an ever moving target and making marketers lives very difficult. So, through the tools within the Customer Data Platform you’ll have what you need to manage single channel, multi-channel or full scale lifecycle marketing programmes. You could even unleash the power of AI and predictive analytics to automatically decide how to engage with your customers, when, where and with what.
Whichever campaign type you’d like to launch, you’ll be able to do so quickly and easily, and in all cases have what you need to deliver true 1:1 experiences.
Led by some of the most experienced in the industry, we’ll provide the expertise, methodology and inquisitive eye to guide you through the challenges that modern marketing brings; whether that’s Data, Compliance, Digital, Tech, Blockchain or Customer Experience – our team are ready to help.
We’ll build a plan that ensures you can begin the journey at any point and capitalise on our expertise to grow in any direction. We’ll get under the skin of your business, your teams, your partners, your data and your existing systems & processes with the guarantee that we’ll establish a refreshing, modern plan to unlock the value of this complex world of marketing technology and 1:1 customer experience.